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category finalist

Idea

MD Live Stuck Spaces

Agency:

Partners + Napier

Client:

MD Live by Evernorth

Primary Contact Email:

chelsea.curley@partnersandnapier.com

Tell Us the Story of This Work:

Traditional brick-and-mortar healthcare can leave you feeling stuck. The gaps between appointments, the long waits, the crowded waiting rooms – it almost feels like the system’s working against you.

In our latest campaign for MD Live, we bring this feeling to life with patients stuck in surreal empty voids with no way out. We call them Stuck Spaces. Then we show how MD Live helps them get unstuck.

Director:

Jon Novack

Chief Creative Officer:

Rob Kottkamp

VP, Group Creative Director:

Matt Palmer

Associate Creative Director, Art:

Lisa Della Piana

Associate Creative Director, Copy:

Jason Ziehm

Head of Production:

Jacob Gavin

Producer:

Carli Moore

Group Account Director:

Elyse Kosakowski

Group Account Director:

Aimée Van Zile-Buchwalter

Account Supervisor:

Haley Sheridan

Senior Strategy Director:

CJ Franzitta

VP, Operations:

Melissa Smith

Senior Project Manager:

Cate Fabens-Jones

Project Manager:

Stephanie Dummer

Head of Marketing, MD Live and Workplace Care:

Emily Goetz

Senior Director, Consumer Marketing and Public Relations:

Amy Trow

Senior Director, Creative Services:

Tim Sumption

Digital and Product Marketing Senior Advisor:

Mariah Provenzano

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Top 40: Classic 2026

MD Live Stuck Spaces